Market Street Partners
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Approach

At MSP, we develop long-term relationships with leading public and private growth companies. Through a deep understanding of a company's operations, market and opportunity, we effectively develop a company's communications strategy and help differentiate that message in the eyes of Wall Street. We are insiders with our clients, providing the best mix of an informed, knowledgeable partner with the clarity and objectivity that comes from our position as an external resource.

Leveraging the relationships gained from years of working with the investment community, we access investors' uncensored view of our clients, their competitors, industry and opportunity. Our investment banking experience results in a financial approach to investor relations, rather than the more traditional corporate communications perspective, as well as affords us a unique level of credibility with the Street. This Street background also provides the expertise to understand and advise CEOs and CFOs on effectively addressing complex financial issues.

Our role as a third party consultant also exposes us to a level of candor often unavailable to an internal resource. Effectively utilized, this information allows us to craft a credible and compelling investment argument on behalf of our clients. As this message is developed in conjunction with Street feedback, it is more strategic and focused, and can withstand the intense scrutiny of the public markets. It takes hard work and commitment from management to transform a good story into a successful stock, but MSP provides the necessary knowledge and resources to transform an interested investor into a large shareholder.

Our boutique structure provides focused, company-specific programs, tailored to a client’s size, maturity and unique needs. We strictly limit the number of clients each senior professional takes on, providing management with a trusted advisor and senior-level attention at all times. The breadth of experience of our team, which comes from advising over one hundred high-profile private and public companies, affords our clients a dedicated team of IR professionals acting as "feet on the Street," and offers additional leverage and capabilities. Yet we provide this level of IR expertise at a much lower cost than bringing a senior IR resource in-house.

We recognize the stock market isn't static - and neither are our clients. A company's investor relations program should be a constantly evolving, collaborative effort. In light of the increased SEC oversight and demands on every CEO and CFO, a proactive investor relations effort is no longer an option - it is a necessity. Our professionals have helped companies successfully craft and communicate a compelling investment argument in both bull and bear markets. In the end, Wall Street rewards a company that takes a consistent, proactive IR approach with a premium multiple relative to its peers.